Unilever calls Flora ad produced in SA ‘offensive and unacceptable'
Unilever has issued a statement distancing itself from an ad for margarine brand Flora and criticised as homophobic by various news outlets and social media users. The work was produced in South Africa by agency Lowe + Partners SA.
‘Word of Mouth' replaced with ‘Word by Click'
Just as in our real life where a customer walks away from your company with an opinion they're likely to share with friends and family, the increasing digitisation of South Africa now means that they're also likely to share that opinion on their digital platform like Twitter, Facebook, blogs, forums and more. ‘Word of Mouth' replaced with ‘Word by Click'
Green Sky Thinking: Know your foodprint
Nearly half the world's food production never makes a plate. That's two billion tons of food wasted, every year. Perversely, nearly one billion of the world's population are malnourished. Put these two facts together and there's clearly a distribution problem at the crux of the global food crisis.