DOCUMENTS

"Publicis Africa Group maps its strategy" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

Publicis Africa Group maps its strategy

by Herman Manson. Publicis Africa Group, Publicis Groupe’s African agency network, has grown from 200 people in 2010 to 3000, and the network now spans 35 countries and 51 agencies — an investment of billions of rand.

Pendoring 2015: All the finalists

The Pendoring organisers have announced that 84 finalists, chosen from 283 entries, will be competing for the honour of winning a Pendoring trophy this year. The gala event takes place on Friday, 30 October 2015.

Masterclass Notes: What POPI means for marketers, agencies

by Johanna McDowell. Werksmans facilitated the Protection of Personal Information Act (POPI) masterclass for our marketers on the Cape Town IAS programme. POPI will probably have a huge impact on both marketers and their agencies.

Motive: Stop the brand selfie

by Dean Oelschig. Selfies. They came, they stayed and they continue to annoy me.

Media Future: South Africa’s Instagram stars

by Arthur Goldstuck. When Instagram was named South Africa’s fastest growing social network, a surprise was who emerged as its biggest stars.

Regular reads:

Ad of the Week: To love a tuluver

Shelf Life: Capturing the craft market with unseasonal cider

MagLove: The best magazine covers 25 September 2015

Ad Feature: Technology goes uber-fashionable!

SA TV Ratings: 7–13 Sep 2015 (week 37)

People on the move:

New managing director for Connect Joe Public

Coming up:

IMM/MAZ Interface 2015

On the radar:

Revised categories for Bookmark Awards

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