BEE should be aligned to the company broader strategy
It makes no business and transformational sense to conclude a BEE deal just for the sake of compliance and it's not in anyone's best interest. The policy of black economic empowerment (BEE) should not be narrowly viewed as only a moral initiative to redress the wrongs of the past but it should be viewed and practised as a pragmatic growth strategy that aims to realise the country's full economic potential.
It would not make sense for the company to conclude a BEE deal and not legitimately expect value added benefits. The BEE agenda is a value unlocking process and a transformation agenda, BEE players and companies alike, I hope understand this!
I expect the company to analysis its corporate strategy, align it with its transformation agenda before searching for a BEE partner. The company should have a clear vision of where it is going and what is its transformation agenda.
The BEE players as investors, I expect that (s)he would only invest in companies that have a clear corporate and transformation strategy or at least those companies that demonstrate the potential and the will to grow and incorporate transformation agenda in their overall growth strategy - that is a true BEE player, a transformational and a genuine investor.
BEE players and Black people in general, I hope and expect that they understand and acknowledge that BEE and other transformation policies are not free lunch. Race is NO substitute for competence and excellent quality service!