DOCUMENTS

"Digital transformation: biggest risk may be doing nothing" - MarkLive

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

BREAKING: ACA suspends DDB SA, Ireland/Davenport, Wunderman

by MarkLives. The suspensions follows after the agencies were found guilty of transgressing the ACA’s Code of Conduct governing tenders and pitches with regards to Telkom.

Digital transformation — biggest risk may be doing nothing at all
by Kim Penstone. Digital transformation — a phrase that strikes fear into the very heart and soul of anyone who isn’t a digital transformer. But not Fogg.

Young, Gifted & Killing It: Amr Singh
by Veli Ngubane. Fort co-founder, Amr Singh, has already crammed into a lot into his filmmaking career. And he is only just beginning.

Dissident Spin Doctor: How to build a business you love
by Emma King. Since starting up, a set of business beliefs have organically formed over the years, and they’ve become a set of guiding principles that govern the way we work on a day-to-day business.

Brands & Branding: Neuroscience, brand equity & Coca-Cola
by Erik du Plessis. Advertising creates a new reality which adds to the value of the brand and even the experience of consuming the brand.

Regular Reads:

Ad of the Week: Sanlam’s WhatsApp soapie is a first for SA
MagLove: The best magazine covers 14 July 2017
Shelf Life: Intl quick-service restaurant player opening in SA
SA TV Ratings: DStv — primetime top 30 for Jun 2017

On the Radar:

New board for the ACA
Digital performance marketer NetBooster opens in SA
Kinky World of Hair appoints digital agency

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