DOCUMENTS

"Agency diversity & transformation SA • Polony spin-doctoring" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

AgencyLeaders2017: South Africa: Agency diversity & transformation

by Herman Manson. Today we announce the national winner of our new award for Agency Diversity & Transformation! We invited the agency to share what this means to it — the business, its people and its clients.

#HoldMyBeer: Social media pushes Castle Lite to do better
by MarkLives. A social media post by radio and TV personality, Dineo Ranaka, has led at least one beer brand to rethink its misogynist advertising practices.

Exclusive: BBDO folds CT agency into main op
by Herman Manson. Net#work BBDO will now operate on the one-agency-two-offices model, with Cape Town taking on an operations and services role, and creative and strategy sitting in Jozi.

Dissident Spin Doctor: When polony spin-doctoring gets lethal
by Emma King. At times like these, it’s always helpful to think back to the golden rules of crisis management and communications.

#DayZero: CT agencies focused on changing behaviour — part 2
by MarkLives. FCB Cape Town and VML South Africa are next on our panel, giving us their take on the business impact of #DayZero and their contribution towards avoiding it. 

[CARTOON] The Marketing Mice on SA's public trust deficit

Regular Reads:

Shelf Life: Trend Tracker launched to provide local data
SA TV Ratings: SABC 2 — primetime top 20 for Feb, Jan 2018

On the Radar:

Philasande Sokhela buys into Artifact SA
Brand Alive appoints biz development director
-#Campaigns: Coronation celebrates the last 25 years

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