Beyond Borders: Ebola - a challenge to brands
by Craig Page-Lee. What are global brands doing to help address the outbreak of Ebola in Africa? Why have I not seen any major communications interventions by global brands on this topic - conversations in support of, in sympathy for, and providing relevant and purposeful information to those in the thick of it?
Collaborative agency We are BOB wants to change adland
by Herman Manson. A group of specialist agencies has come together under a single roof to establish collaborative agency, We are BOB. Members give up 15% of their revenue to the collective. So far, the collaborative agency has a staff count of 72.