Motive: Is there a viable market for black ad agencies in SA?
by Lufuno Makungo. In talking transformation, we often narrow it down to only one thing — when the issues are broad and interlinked.
Motive: Let's keep calm and transform
by Gugu Madlala. If an agency is owned 49% by a black person or entity but procures from 90% white suppliers, how many black people are succeeding?
Motive: I walked with the dinosaurs
by Lindsay Leppan. It was the best of times. The Golden Age, when anything was possible and giants walked the Earth. It was the time when Marketing ruled the world, and everything was brighter, simpler, less convoluted, better. Except it wasn’t, really.
An ad agency just bought a fashion business
by Herman Manson. Area 213 has fulfilled the promise of founder Ben Wren to invest in an ecommerce business through its acquisition of Springleap's Fox & Dash T-shirt business.
Ad Exec: Economy putting pressure on marketers & agencies alike
by Tom Fels. Adland is stuck in the middle, where pressure for value delivery is combined with the desire for breakthrough strategy and communication.