Loeries controversy followup; White-label outsource strategy department; MarkLives joins Epica jury
And other top advertising, media and marketing news, analysis and opinion on MarkLives this week, including…
ACA, Creative Circle, Loeries hit back at Gotz
In a joint statement, the Association for Communication and Advertising (ACA), Creative Circle and Loerie Awards Company have taken aim at Chris Gotz and more indirectly at the agency where he serves as (outgoing) chief creative officer — Ogilvy & Mather South Africa.
The white-label outsource strategy department for ad agencies, brands
by Herman Manson. Founded by Dallas Glover in 2010, The Strategy Department serves as a white-label outsource strategy department for ad agencies and brands. The business consists of nine strategists focused upon contributing to the development of marketing plans, brand strategy, communication strategy, research or training.