South Africa’s one Yellow, four Graphite and 13 Wood Pencils #DandAD15
by MarkLives. Although the 2015 D&AD Pencil winners were announced on 23 April 2015, the kind of Pencil — Wood, Graphite, Yellow, Black or White — were only revealed at the awards ceremony last week. A grand total of five Black, four White, 44 Yellow, 207 Graphite and 587 Wood Pencils were awarded.
Building long-term consumer value drives Kaffeine
by Herman Manson. Oscar Tango Marketing has been relaunched as a specialist CRM agency called Kaffeine. According to managing partner, Alistair Irving, the agency will marry creatively smart work with hitting the commercial bottom line, plus ensuring measurable return on investment for clients.