Third loss for Ireland/Davenport as SA Tourism follows Vodacom, BMW
by Herman Manson. Ireland/Davenport (a WPP agency) has suffered its third significant account loss in just over two months as South African Tourism follows Vodacom and BMW out the door.
Global brands seek value in staff-on-demand platform M4JAM
by Herman Manson. What value would a brand or marketing find in a staff-on-demand platform, you may ask? M4JAM offers access to thousands of consumers able and willing to provide real-time market research, mystery shopping and even product training.
Africa Dispatches: A luta continua, vitória é certa, M&G Africa
by Mandy de Waal. It has been just over a year since Zimbabwean-born media entrepreneur, Trevor Ncube, launched Mail & Guardian Africa. The chairperson of Alpha Media Holdings (AMH) says its success must be defined in terms of the investigative-news brand’s editorial achievements.