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"#AgencyFocus: Flume • New M&C Saatchi Abel ECD • #BigQs: Songo on employer brands; Phumo on African narratives • YGK: Mimi Kalinda" - MarkLives

And other top advertising, media and marketing news, analysis and opinion for this week and last week, including…

On the Radar:

New ECD for M&C Saatchi Abel JHB
McPherson appointed to Publicis Worldwide team
Viral Choice, Antistax appoint digital agency
All the 2019 AMASA Award winners

Features:

#AgencyFocus: Flowing in the right direction with Flume
by Sabrina Forbes. Digital marketing and PR agency, Flume, was founded six-and-a-half years ago by Jacques du Bruyn and Ruan Oosthuizen, two friends at the same phase in their lives but in different industries who decided to create something of their own.

#BigQEmployers: Save the talent — save adland
by MarkLives. Karabo Songo is our next panellist to tackle: "How successful have local ad agencies been in creating positive employer reputations?"

Q5: Kirsty Dugmore on evidence-based marketing [interview]
by Carey Finn. The chief growth officer at SugaSpice unpacks this concept for us, adding behavioural economics and neuromarketing to the mix.

#BigQNarratives: An exciting time to be young, creative & African
by MarkLives.  Nomaswazi Phumo is our fourth panellist to tackle: "Are SA ad agencies and brands embracing an authentically African narrative and aesthetic or do they continue to imitate US and European work?" 

 

Columns:

Young, Gifted & Killing It: Mimi Kalinda
by Veli Ngubane. Mimi Kalinda has juggled crisis comms in Nigeria, airline work in Ethiopia and B2B work in Zambia; she’s also an author and has led workshops on storytelling and narrative in leadership.

The Suit: In a world gone mad, it’s time to call it
by Jason Harrison. The world has truly gone mad. As a suit, how are you building business advantage for your clients?

The Power Report: Remember who pays your salary
by Megan Power. There’s seldom a day that passes when some public or private organisation selling a product, service or idea leaves you in no doubt that it just doesn’t get it.

Only Connect Podcast: Retail & ecommerce in a recession • Ep 6
by Bradley Elliott. We speak to Veldskoen co-founder, Nic Latouf, about ecommerce and going global in this sixth Only Connect podcast episode.

SA TV Ratings:
DStv — primetime top 30 for Sep 2019

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