NEWS & ANALYSIS

"#MagLoveTop10 South African magazine covers 2015" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

OpenCo — the agency that won over BMW South Africa

by Herman Manson. Openco caused a significant upset this year when it won BMW SA from long-time agency, Ireland/Davenport. It's subsequently won Annual AdFocus Small Agency of the Year.

#AdoftheYear: South Africa's best ads 2015 [part 1]

by Oresti Patricios. Brand owners and advertising people of the great southern bit of Africa, roll up, roll up — it’s that time of the year again!

#MagLoveTop10: Best magazine covers of 2015 — South Africa

by MediaSlut. For the fourth year running, the 10 best magazine covers in South Africa are a true testament to the quality and creativity in the SA magazine industry, and definitely something to be proud of!

Tuned: It’s official — young people at the heart of SA’s future

by Thabang Leshilo. What higher purpose will you serve in 2016 and beyond to connect with South Africa's millennial campaigners?

Motive: Advertisers use the Force — five top Star Wars ads

by Paul Jacobson. As a big Star Wars fan and parent, I thought it would be fun to see how advertisers are using the Force to create fun and engaging ads.

Regular reads:

- Shelf Life: O’ My Goodness makes good
-
SA TV Ratings: 16–22 November 2015 (week 47)

On the move:
-
Bun Booyens to retire as editor of Die Burger

Account moves:

- Seven business wins for Stretch

- Galderma's Cetaphil

Awards:

- Entries open for 2016 Wine Label Design Awards

On the radar:

- IAB opposes provisions in Cybersecurity Bill

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