OPINION

"Can Mark Barnes rebuild SAPO brand?" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

EXCLUSIVE: M&C Saatchi Abel wins Sun International

by Herman Manson. M&C Saatchi Abel has won the Sun International ad account previously held by Ogilvy & Mather's RedWorks and Geometry Global.

Ninety9cents opens in Lusaka
by Herman Manson. The independent ad agency is following key clients, Shoprite Holdings and Ackermans, into the country. 

Africa Dispatches: Can Mark Barnes rebuild the SAPO brand?
by Mandy de Waal. Until recently, no one believed that SAPO could deliver anything — let alone something of value.

Media Redefined: Millennials love TV! Millennials hate TV sets!
by Martin MacGregor. Millennials are loving audio-visual content more and more — and will watch it in whichever way they feel like.

Dear Radio: Creating award-winning radio [interview]
by Paulo Dias. In keeping with the Cannes Lions theme, I talk to Louis Enslin of Produce Sound — which finished 27 of SA's 33 Cannes Radio winning entries — about radio production.

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Ad of the Week: I like the way you move
Shelf Life: New division for Ndalo Media
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But Does It Work: Shock tactics

On the Radar

New ECD for 140 BBDO
Business Day Wanted appoints new editor

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