OPINION

"Selling Cape Town one hashtag at a time" - MarkLives

And four other great media and marketing reads on the website this week including...

Selling Cape Town one hashtag at a time

Promoting the Mother City may seem like a dream job, but there is a lot that has to be considered when marketing a city.

[Digital Grandad] Will QR codes ever take off here?

QR codes aren't a new thing and maybe they're just a trend that dies or gets replaced with the next big thing (NFC).

Green Sky Thinking: The need for thneed

Dr. Seuss warned us against the dangers of not caring for our environment 40 years ago.

Shelf Life: KFC surrenders the Colonel

KFC puts aside its iconic branding to promote hunger relief.

New digitally-led content marketer lands Sanlam

Habari Media, the digital sales house for Facebook in sub-Saharan Africa, among others, has entered the content marketing business with the recent signing of two publishing veterans, Neal Farrell and Robyn Daly, as well as its first client, Sanlam.

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