OPINION

Women-owned agency uses trust as currency • Primedia, Bestmed appoint agencies - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

#AgencyFocus: 100% women-owned agency uses trust as currency

by Carey Finn. Colourworks is celebrating 20 years of meaningful relationships — and more to come.

The Martini Shot: How intl approach to in-house production impacts here
by Bobby Amm. The knock-on effect in the South African commercial service industry has been evident, with a huge drop in work this past summer season.

Clicks ’n Tricks: OK, Marcel, make me some money
by Charlie Stewart. Putting artificial intelligence (AI) at the heart of an organisation — in this case, Publicis Groupe — is a very interesting play. 

eMarketplaces & Brands: Huge enabler for smaller retailers
by MarkLives. We emailed a panel of key industry executives for their take on the South African ecommerce market. Next up is Ryan Bacher of NetFlorist.

#TheInterlocker: PR worth • Resilience • Spin • Press releases • PR pitching
by MarkLives. Palesa Madumo, Kate Kenny, Reatile Tekateka, Sasha Kupritz and Marisa Louw each share something they believe their PR peers would benefit from reading.

Regular Reads:

Cover Stories: This Is The Place, GQ, Quotes, Yellow Book & Time Out LDN
Shelf Life: Nikel Cosmetics for SA • #PrimaGamesFest • HomeFixer app
SA TV Ratings: SABC 1 — primetime top 20 for Apr 2018

On the Radar:

#Bestread on MarkLives: 28 May–3 Jun 2018
Primedia Broadcasting appoints ad agency
Bestmed appoints agency
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 New design director for Duke
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 Creative Circle: Mar, Apr 2018 winners
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 #Campaigns: Drink responsibly, minus the finger-wagging

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