POLITICS

"#BrandFocus: Capitec • Q5: Sphelele Mjadu • #Campaigns: Sbonis’ iDiski • D&AD winners" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website for this week and last week, including…

#BrandFocus: Capitec on branding a client-centric bank

by Sabrina Forbes. Capitec’s unwavering commitment follows four fundamentals that govern the actions of everything the bank does, every day.

Q5: Sphelele Mjadu delves into Dove’s #ShowUs campaign [interview]
by Carey Finn. The Unilever Personal Care senior PR manager for Africa talks us through Dove's groundbreaking Project #ShowUs, which provides more-representative images of women to the media and advertising industries.

#Campaigns: Sbonis’ iDiski scores goal with help of Chelsea FC, Pirates
by MarkLives. This week we feature insight into the “Sbonis’ iDiski” campaign for Unilever SA's Shield Deodorant from Chaos Theory, Gorilla and Edelman PR.

Masterclass Notes: Key global trends in advertising & comms industry
by Johanna McDowell. At our masterclass last month, Scopen's César Vacchiano shared with us some global trends in the advertising and communication industry.

Dear Radio: Innovations in South African radio
by Paulo Dias. Colleagues and friends across the industry have gently reminded me of what their stations have been up to.

Regular Reads:

SA TV Ratings: e.tv — primetime top 20 for Apr 2019

On the Radar:

SA's 2019 D&AD Pencils
25 SA entries on D&AD shortlist

-
 Africa Media Index highlights growth opportunities 

Go to MarkLives.com for breaking news, exclusive industry opinioncompany news and jobsOne subscription form, three newsletters: sign up now for the thrice-weekly MarkLives newsletter, including Ramify headlines; The Interlocker, our new monthly comms-focused mailer; and/or Brands & Branding, coming soon! Follow MarkLives on TwitterFacebookLinkedInPinterest and YouTubeFind an agency that matches your project needs! Ramify.biz — connecting marketers, agencies and service suppliers free of charge in South Africa, Namibia, Mauritius, Zimbabwe, Botswana, Kenya, Nigeria, Tanzania and Uganda. Free listings and premium profiles available.