Programmatic network for fashion, beauty launched in SA
by Herman Manson. A new programmatic advertising platform, targeting the fashion, beauty and fragrance industries, has been launched by Amorphous.
The Big Q: Business, politics & matters of conscience
by MarkLives. At a time of political crisis, we asked Odette van der Haar, ACA CEO; Joshin Raghubar, iKineo founder; Erna George, Pioneer Foods marketing executive; and Mike Abel, founder of M&C Saatchi Abel Group: Should corporate leaders expose their political thinking and address issues of national importance?
- Odette van der Haar on political minefields and bottom lines
- Joshin Raghubar on values-based intervention by business leaders
- Erna George on taking a stand vs making a difference
- ICYMI: Mike Abel on business, politics and matters of conscience
Masterclass Notes: Marketing return on investment
by Johanna McDowell. This time, it was the turn of Prof Nicola Kleyn, dean of GIBS, to discuss return on investment for marketers.
Africa Dispatches: Bob Perfect on Pokémon Go
by Mandy de Waal. Bob Perfect organises jols, speaks about youth culture, and writes for Vice’s Noisey but, in July 2016, he was hunting Pokémon.
Regular Reads:
- Ad of the Week: Once more with the Vans
- MagLove: The best magazine covers 2 September 2016
- Shelf Life: New Balance for the Proteas
- SA TV Ratings: SABC 1 — top 20 primetime programmes July 2016
On the Radar
- Bowmans announces new brand
- Alliance Media buys Imagination Outdoor
- Event: SA Social Media Landscape 2017 survey
- 30th Epica Awards open for entries
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