How you sell for Facebook and Google
Paul Jacobson looks at how consumers are acting as sales agents for Facebook and Google through expanded use of our personal information
Did KFC miss the global obesity memo?
Maybe KFC missed the global obesity memo and started "super-sizing" meals.
Green Sky Thinking: Movement marketing
Creating a consumer movement, as opposed to an ad campaign, is not new to the world of marketing but has certainly gained momentum over the past decade.
As lines blur, the Bookmarks seeks new relevance
The Bookmarks Awards, the digital-centric advertising and publishing awards show, is reaching a tipping point.
RamsayMedia, Caxton close to deal
Caxton has exercised its pre-emptive rights to buy out the Ramsay family's shareholding in RamsayMedia, according to a report on Grubstreet. This follows wide speculation that Times Media Group (TMG) has made an offer for RamsayMedia.
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