Agency Leaders: 2014's most-admired ad agency in South Africa
by Herman Manson. Today, we reveal the results of our national poll, which dispensed with regional boundaries and asked execs to nominate their choice of their most-admired peers, irrespective of where in the country they are based.
Green Sky Thinking: The shifting role of the consumer
by Colwyn Elder. Three campaigns did a standout job for sustainability in 2014, and a prevalent theme across all three is the shifting role of the consumer. While there's always been a role for more conscious consumption, shoppers are now finding their collective voice.