NEWS & ANALYSIS

"Liberty pitch to conclude Nov | Building the Bidvest Bank brand | Young, Gifted & Killing It: Suhana Gordhan" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

Liberty pitch to conclude this November

by Herman Manson. The RFI for the advertising account of financial services group, Liberty, has been out since May 2016.

From bust city to Boomtown
by Herman Manson. What are the odds of building a reputable, national agency out of the Eastern Cape? If you're Boomtown, very good, apparently.

Young, Gifted & Killing It: Suhana Gordhan
by Veli Ngubane. To succeed in adland, says FCB creative director and Loeries chairpereson, Suhana Gordhan, “you need to fall in love with the work you do”. There’s also another great love in her life: capoeira.

Building the Bidvest Bank brand
by Kim Penstone. House of Brave was tasked with creating a brand that would simultaneously stand out in the banking and Bidvest crowd, and still maximise the Bidvest association.

Motive: Beyond ownership & corner offices — transformation in adland
by Bongani Chinkanda. As much as the targeted date is 31 December 2018, we have to accept that true transformation will take much longer than that.

All the Pendoring finalists revealed!
by MarkLives. No fewer than 108 finalists from 28 agencies will be competing for winning Pendoring trophies.

Regular Reads:

Ad of the Week: A+ for a promising CNA campaign
Ad of the Week: Adulting and the modern male
MagLove: The best magazine covers 30 September 2016
MagLove: The best magazine covers 23 September 2016
Shelf Life: Inhouse gets to First Base
Shelf Life: M&C Saatchi Abel hits 500 with The Street Store
SA TV Ratings: DStv — top 30 primetime programmes Aug 2016
SA TV Ratings: e.tv — top 20 primetime programmes Aug 2016

Open Africa:

Five strategic leadership challenges for Africa
Benchmarking Africa’s progress and potential
Africa 4.0
Africa's growth story cannot be simplified
Mobile transforming African business

On the Radar:

Amstel Lager's new lead agency announced
Strongbow appoints ad agency
AdFocus Awards 2016 finalists
Nigerian agency now Dentsu Aegis affiliate
Verashni Pillay joins HuffPost SA
HuffPost SA GM announced
Media24 consolidates print biz, appoints new GM
Mthunzi Plaatjie to head AVATAR in Cape Town
Senior moves at Ogilvy & Mather SA
The future of Africa’s entertainment & media industry
SA Social Media Landscape 2017

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