Hilarious response from Cell C to MTN's "We're Guilty"
Cell C's response to MTN's open letter that was published in the Sunday Times two weekends ago.
Tech Law: Publicity vs privacy - if you're a marketer, you won't like this column
by Paul Jacobson. A fairly subtle, and yet fundamental, shift has been underway for a few years now and it is likely to radically change digital marketing if it becomes the norm. This shift isn't necessarily about users moving from one service to another (although this is indicative of the shift); it is more profound than that. As you may expect, this shift has do with privacy and, if you're a marketer, you're not going to like it.
The Dissident Spin Doctor: Are you making your employees rich, famous and happy?
by Emma King. We know what a turmoil it is to train and upskill people, and we know how insecure clients feel when they constantly have to deal with new people - not to mention the financial (and emotional) burden of ongoing recruitment processes. So why aren't we placing more focus on retaining good people?
by Herman Manson. The initial reaction of many editorial teams to paid-for tweets on their news feed is one of horror. In media, reputation does matter - without credibility, you don't have readers, which means you don't have advertisers, which ultimately means you don't have a business.
Ad agency gives back to Mitchell's Plain
140 BBDO, together with SHOUTSA and charity Breadline Africa, has unveiled the newest SEED (Schools Extended Education Design) library at Eisleben Road Primary School in Mitchell's Plain, Cape Town.
Regular reads:
Ad of the Week with Oresti Patricios: Experience Exclusive Books' theatre of the mind
Heroes & Zeros with Andy Rice: Robertsons Herbs & Spices and AVBOB - best and worst ads of the week
Shelf Life with Louise Marsland: University of Johannesburg rebrands
MagLove with MediaSlut: A smorgasbord of stark winter, cute males, glitter, stained glass and ink
SAARF/MarkLives #Top40TVratings: isiZulu telenovela Isibaya rocks DStv chart
On the radar:
Account wins: Mugg & Bean has appointed Joe Public
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