Jupiter Cape Town goes for new cool with global, digital work
by Herman Manson. The Jupiter Drawing Room (Cape Town) has come off 'two horrendous' years, admits agency head Kevan Aspoas. During that time, the agency lost two major accounts, namely Woolworths and Sanlam. "It knocked our psyche," admits Aspoas. But he believes the agency is getting its mojo back.
Millenial AdGrad: How to land your first job in advertising
by Faheem Chaudhry. The first job interview for any young person looking to start her or his professional career is always a daunting task. So what are the core skills we possess as communication professionals that we should use in an interview scenario?
Ad of the Week: The great banking switcheroo
by Oresti Patricios. This week I want to focus on the innovative use of a screen we're all familiar with - but that has largely been ignored by advertisers. Yup, I'm talking about automatic teller machine (ATM) screens.
The Sell: Why TV advertising is cheating...
by Mimi Nicklin. The ad men of old, they had it easy. Fast-forward 30 years and, sadly, our selling model is not as simple.
The Word: Service-delivery protest ideas to activate evangelists
by Mongezi Mtati. South Africa sees at least five service delivery protests per day, some of which receive more media attention than others, and they all become the talk of the town. Let's look at what makes these worth talking about and what we, as marketers, can take away when thinking of building a community of evangelists and managing them.
On the radar:
Katinka Pretorius appointed MD of Lowe + Partners SA
Draftfcb simplifies to FCB in global change
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