DOCUMENTS

"Networks pitching for MTN | Profiling Festus Masekwameng | Creative Circle Ad of the Year" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on MarkLives this week, including…

Networks pitching for MTN

by Herman Manson. One of Africa's biggest telco brands, MTN, is out to pitch, with only major global agency networks invited.

Young, Gifted & Killing It: Festus Masekwameng
by Veli Ngubane. We profile this award-winning creative director who's fused successfully creativity and entrepreneurship.

Dissident Spin Doctor: Why isn’t PR innovating?
by Emma King. Why isn’t the public relations industry in South Africa innovating more?

Ogilvy Cape Town and Gloo get together
by Herman Manson. The physical merger between the Gloo and the Ogilvy Cape Town teams starts in June 2016.

Motive: Understanding the millennial mind-set of travellers
by Peter Jordan. Understanding the millennial mind-set is crucial for communicating with this influential generation of travellers.

Regular Reads:

Ad of the Week: Baby, will you drive our car?
Shelf Life: Singita and Publicis creating winning design
MagLove: The best magazine covers 8 April 2016
But Does It Work: Popup stores and flash retailers

Account Wins

Lion’s Wing wins passenger airlines accounts
Magnetic wins two accounts
DUO Marketing and Communications wins new business

On The Move

Thabisile Mbete to replace Pheladi Gwangwa at 702

On The Radar:

All the 2015 Creative Circle Ad of the Year winners
Facebook launches Agency Ambassador programme for Africa
Geoff Cohen, Ole! Media Group launch Delv
SA online retail to pass 1% of total retail in 2016

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